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One Word

The Power of Simplicity in a Complex Business World

Pepe Marais

ISBN:

9780624094432

Epub ISBN:

9780624094463

Publisher:

Tafelberg

Date Released:

March 2026

Price (incl. VAT):

R 350.00

Format:

Soft cover, 196pp

About this book:

One Word reveals the transformative power of discovering and embedding your organisation’s true purpose – captured in a single word.
In this thought-provoking and practical guide, based on the author's doctoral research and business experience of growing South Africa’s most successful advertising and communication group, Joe Public, you will uncover a clear framework for translating corporate purpose into lived organisational culture.

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